Advertisment 1981


   Calling the Volvo 780 Coupe
the most luxurious Volvo ever
made would, at the very least,
be an understatement.
   Styled by Bertone of Italy
(the man responsible for the
legendary look of Ferrari and
Lamborghini) the Volvo 780
Coupe sports the elegant
appearance of a European grand
touring car.
   Even more luxurious is the
fact that the 780 Coupe offers
no luxury options: everything
is standard.
   Including orthopedically-
designed power front seats
meticulously covered in hand-
stiched leather. And a dash-
board pomosed of eleven
separate layers of hand-rubbed,
lacquere beech.
   Which is not to suggest
that the 780 Coupe foresakes
tradional Volvo sensibility
simply for the sake of luxury.
Because it's also equipped with
a new Multi-link rear
suspension, an anti-lock braking
system and a driver side
Supplemental Restraint System.
The kind of features that will
come as a comfort with safety.
   The 780 Coupe. As solid and
dependable as any Volvo ever
built. But with a level of luxury
far beyond any
Volvo ever built.





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